Evermint Partners is a young, dynamic partner for many organizations in both public and private sectors. Our fresh perspectives and insightful opinions have added value to our clients, specifically in consumer goods and tourism sector.



Solving issues with operational efficiency, performance management and brand revitalization, we have led the way to take our clients to the next level in the midst of radical change.

Our team work with the Korean Ministry of Agriculture, Food and Rural Affairs, Ministry of Food and Drug Safety, and Ministry of Culture, Sports and Tourism for research projects in food, tourism and export assistance. At the same time, we offer consultancy services to companies in the consumer goods sector to solve tough business problems, develop winning business models and build successful market entry strategies.


Through carrying out projects in Korea and 22 other countries, we have developed a set of powerful skills to gain critical insights into market and consumer research. We deliver insights with actionable plans, designed to support your next moves in the market.

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Retail Food

Where to go beyond China, US, and Japan? Non-tariff barriers impeding trade, unfavorable political landscape and high concentration of exports to few destination markets affect South Korea’s agri-food exports. As more than 80% of exports rely on the top 15 markets, the need for diversification has never been stronger.
Based on project experience in MENA, CIS, South-East Asia and Europe, we provide in-depth market research and entry strategies for exporters.

Key Cases & Insights

Tourism

Competition in the travel industry has never been higher. Increasing market share of global OTAs, pressure from oversupply and price competition threats domestic suppliers in Korea. At the same time, the number of Chinese tourists visiting Korea has not been fully recovered to the level before the ban on group tours imposed by the Chinese government in 2017.
Over the years, we have worked with the Korea Tourism Organization to diversify source markets, identify distinct customer profiles for destination marketing and set out a strategic roadmap to support tourism ecosystem towards Tourism 4.0.

Key Cases & Insights

Strategic Consulting

Based on strong expertise in consumer goods, retail, and tourism sector, we offer strategic advice to organizations to stay ahead of the competition.
Our clients come to us to address issues with business diversification, operational efficiency, performance management, and brand revitalization. With our fresh perspectives and insightful opinions, we have added value to our clients ranging from startups to large corporations.

Key Cases & Insights

Field Research for Competitor Analysis



At Evermint Partners, we don’t jump right into the field. To do it right, we always start from preliminary study to identify leading brands and products in the category.
Being focused on the key products and designing a customized checklist are the keys to strong field research. Each checklist is tailored to the research needs, product characteristics and store details including types (i.e., discount store, CVS, high-end), locations and its main customer segments. We believe thorough planning prior to the visit results a proper competitor analysis.
For clients in the food industry, cosmetics and consumer goods, we have carried out competitor analysis in more than 20 countries. Our findings have become valuable inputs for identifying customer segments, pricing, fine-tuning brand positioning and formulating customer strategies.

Evermint Partners
Sample Checklist(KOR)

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Desk research

Desk research





We offer desk research solution by collecting and processing relevant data from credible sources including reports from global institutions, data from national statistics offices and academic papers published in high impact journals. Relevant images, videos and graphics are also added to make the report more rich and dynamic.


Our research team has an extensive experience in literature reviews and case studies specifically in retail food, cosmetics, consumer goods and tourism sector.
Evermint Partners
Sample Report

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Retail food
& Foodservice


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Cosmetics


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Export markets


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Tourism


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Retail


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